Facing significant changes in the publishing industry, in conjunction with the recent economic downturn, Simon & Schuster publishers have been trying a number of new and different marketing techniques to try to get their books in the hands—or on the screens—of more readers. On Monday, the publishing company announced its new partnership with Scribd.com, through which it will sell more than 5,000 titles as e-books, making these texts available on computer screens, e-readers, and some mobile devices.
Says Trip Adler, Scribd CEO and co-founder: “We’re thrilled to offer our users a one-stop solution for discovering, sharing and buying written works of all kinds, including bestselling books by one of the world's top publishers.”
Says Trip Adler, Scribd CEO and co-founder: “We’re thrilled to offer our users a one-stop solution for discovering, sharing and buying written works of all kinds, including bestselling books by one of the world's top publishers.”
The new partnership will make available in e-text version such titles as Angels and Demons, by Dan Brown; The Other Boleyn Girl, by Philippa Gregory; Born Standing Up, by Steve Martin; and Pulitzer Prize-winning Angela’s Ashes, by Frank McCourt.[Via Scribd]--Rachel Frier
Photo: screen shot from Scribd
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